Most defi founders optimize for launch day hype alone

Almost always the wrong move ..

Here's what actually separates projects that survive from the projects that disappear in <90 days:

You can't fake trust at scale.

Every founder thinks they need the perfect token launch, the biggest influencer partnerships, the most aggressive marketing push..

But trust doesn't come from volume. It comes from consistency!

The projects still standing years later? They documented their decisions publicly.

They showed up when things broke. They answered hard questions instead of hiding behind community managers.

Trust compounds when you're transparent about tradeoffs, not just wins.

Build credibility BEFORE you need it..