"How to Plan a Perfect TGE Launch? Marketing Campaign or Stress Test" (Author: Stacy Muur; Translated by: AididiaoJP)



The core of a TGE is not about hype, but about a rigorous stress test of the project's community, narrative, tokenomics, and product readiness. A successful launch depends on building genuine and sustained mindshare in advance, maintaining healthy community engagement, and ensuring transparent token utility that can be implemented on TGE day. Fake hype, hidden unlocks, or immature products will be quickly exposed and drag down token performance. If the project is not yet ready to withstand market scrutiny, the most important strategy is to postpone the TGE. Read more:
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