Pop Mart's decision-makers probably regret it!

They really shouldn't have increased Labubu's monthly production from 10 million to 50 million overnight; this move was too hasty.
They initially thought that producing more would mean more profits, but in doing so, they completely destroyed the scarcity of the IP,
probably even they didn't anticipate this consequence.
Actually, doubling the production to 20 million would have been enough,
allowing people to queue for an hour to buy,
maintaining the sense of scarcity and anticipation, while also meeting shopping demand.
Mass-produced items on the assembly line, what scarcity is there? Sooner or later, they'll be everywhere.
Ultimately, it's a lack of strategic focus, chasing quick profits,
which is a common flaw among many emerging companies nowadays. $SOL