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"LUKSO is a next generation EVM blockchain based on Casper PoS that will revolutionize the way brands, creators and users interact with blockchain technology in the New Creative Economies. While the network is leveraging ETH 2.0’s technology stack, LUKSO is a separate and new layer-1 blockchain, introducing a set of innovative blockchain standards. The initial LUKSO Standards Proposals (LSPs) represent the core building blocks of the LUKSO ecosystem. LSPs increase functionality and user-friendliness with blockchain technology and revolutionize identity, ownership, asset representation and smart contract interactions. The core LSPs are extremely extensible, allowing for many new use cases, while simplifying the developer and user experience. These standards are unbiased - meaning they are generic and flexible enough to enable new use cases that have not yet been explored. Another core element of the LUKSO Network is Universal Profiles. Universal Profiles are interoperable blockchain based profiles which enable verifiable identities in the digital world. They allow for universal logins that make remembering usernames and passwords a thing of the past, while also giving you full control of all your virtual assets and identity. Universal Profiles simplify the onboarding process to Web3 for users, brands and creators, while also improving accessibility, security and functionality. "