Trump’s World Liberty Financial Prepares to Unveil Tokenized Real-World Assets

Trump family-backed World Liberty Financial (WLF) is preparing to launch its suite of real-world asset (RWA) products in January

Co-founder Zach Witkoff shared the update during Binance’s two-day Dubai event on Wednesday. The move expands the company’s push into tokenized commodities and strengthens the role of its USD1 stablecoin across global markets.

WLF Confirms January Rollout for Tokenized Assets

Speaking at Binance Blockchain Week, Witkoff revealed that WLF will introduce on-chain instruments backed by real-world assets. These products will be collateralized with USD1, the firm’s rapidly growing dollar stablecoin.

The development follows the company’s earlier hints about building a full financial ecosystem, including a retail payments app and debit card. While those products have yet to launch, WLF previously suggested a launch before 2025 ends or early 2026.

Meanwhile, USD1 is already gaining traction. Backed by Abu Dhabi-linked MGX for part of their Binance investment earlier this year, the stablecoin has since grown into the 35th-largest crypto asset with a market cap of $2.66 billion

WLF claims it is the fastest-growing stablecoin in history, with usage across CeFi, DeFi, and global payment networks.

Strategic Partnerships Strengthen USD1 Adoption

Meanwhile, this week, Aster DEX CEO Leonard Aster confirmed a new partnership with WLF to integrate USD1 deeper into the decentralized exchange’s ecosystem. He noted that both teams are working together to “expand USD1 adoption,” adding that interest in the collaboration grew quickly after the Dubai event.

The partnership aligns with WLF’s ambitions to position USD1 as a global liquidity asset rather than a product limited to the United States.

WLFI Token Reacts

The market responded to Witkoff’s announcement. WLFI, the native token of World Liberty Financial, hit an intraday high of $0.1655 before settling slightly lower

WLFI Token on CoinMarketCapMeanwhile, whale accumulation also remains strong. On-chain data from Lookonchain shows that two major buyers purchased over $30 million worth of WLFI last week. One trader even opened a 5X long position on WLFI with $2.46 million, highlighting confidence in the coin.