China Insurance Industry Association Consumer Protection Committee Holds 3.15 Insurance Consumer Rights Protection Thematic Seminar

On March 15, 2026, the Consumer Rights Protection Professional Committee of the China Insurance Industry Association (hereinafter referred to as the Committee) held a special symposium on “Clear and Bright Financial Networks, Safeguarding Peace of Mind in Consumption” to promote insurance consumer rights protection in Beijing. The meeting focused on the requirements of the General Office of the China Banking and Insurance Regulatory Commission for 2026, aligning with the goals of “serving the industry well, assisting regulation effectively, and contributing to society.” It clarified practical pathways for the industry’s consumer protection work for the year and fostered industry consensus. The meeting was convened and hosted by the leading unit of the Committee, Taikang Insurance Group, with representatives from 20 standing committee units including PICC Group, China Life Group, Sunshine Group, New China Insurance, and others.

The meeting conveyed the spirit of the 2026 financial consumer protection work conference held by the General Office of the China Banking and Insurance Regulatory Commission. It emphasized the need for the Committee to deeply understand the new deployment of financial consumer protection work in the first year of the 14th Five-Year Plan, uphold the concept of putting people first, and aim to meet the diverse needs of the public for a better life. The meeting stressed the importance of accurately aligning financial services and rights protection with the new era’s requirements, transforming regulatory demands into concrete actions that reflect the political and people-oriented nature of financial work.

During the session, PICC Property & Casualty and China Life shared their achievements and innovative practices in consumer protection. Participants engaged in in-depth exchanges on challenges such as insurance product suitability management, combating black and gray market activities in finance, service process optimization, and comprehensive complaint management. They shared practical experiences, explored solutions together, and offered pragmatic suggestions, providing valuable references for building a comprehensive consumer protection system across the industry.

The meeting also formulated the annual implementation plan for the Committee’s consumer protection work, clarified next steps to optimize work mechanisms, strengthened platform links and industry self-discipline, and promoted the development of a consumer protection system led by regulation, coordinated by associations, implemented by institutions, and supervised by society. Additionally, the focus was on key tasks of the regulatory authority: on one hand, increasing efforts to promote digital financial services for people’s livelihoods, especially for the elderly and new employment groups, to bridge the digital divide; on the other hand, enhancing risk alerts against online financial marketing scams, illegal proxy withdrawals, and excessive collection of personal information, while streamlining channels for consumer complaints and improving dispute resolution efficiency.

This symposium is an important practical step for the Committee to implement the regulatory requirements for consumer protection and fulfill industry collaboration responsibilities, laying a solid foundation for the insurance industry’s consumer protection work in 2026. Moving forward, the Committee will continue to coordinate with member units, turn consensus into concrete actions, and implement various consumer protection tasks more effectively. These efforts aim to enhance insurance consumers’ sense of gain, happiness, and security, contribute to creating a clean and orderly financial market environment, promote high-quality development of the insurance industry, and serve the overall goal of Chinese modernization.

(Edited by: Wang Xinyu)

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