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Financial knowledge "door-to-door" delivery, Minsheng Bank supports new urban residents
To thoroughly implement the deployment of the China Banking and Insurance Regulatory Commission’s 2026 “3.15” Financial Consumer Rights Protection Education and Promotion campaign, with the theme “Clear and Bright Financial Networks, Protecting Peace of Mind Consumption,” and to genuinely care for new employment workers such as couriers, enhance frontline practitioners’ ability to prevent financial risks and raise awareness of rights protection, recently, Minsheng Bank’s Shanghai Jing’an Central Branch, led by the branch manager and a team of financial consumer protection volunteers, visited a partner company’s SF Express station. They carried out a special promotional activity titled “Financial Knowledge for Couriers, Protecting the Little Guy’s Wallet,” bringing safe, practical, and considerate financial services to workers on the move in the city streets.
At the event, volunteers combined the characteristics of the courier industry and common risk scenarios, using simple language and real-life cases to focus on explaining prominent issues such as telecom network fraud, illegal fundraising, “two-card” rentals and loans, fake credit repair, courier claim scams, and rebate traps from fake orders. They reminded couriers to remember “not to trust blindly, not to disclose, not to transfer money, not to click unfamiliar links,” and to resolutely avoid renting, lending, or selling bank cards and phone cards, stay away from false financial management schemes promising “high returns with zero risk,” and safeguard personal information and funds.
Regarding common issues encountered during daily deliveries, such as abnormal cash-on-delivery collections, suspicious packages, and scam QR codes, volunteers provided on-site explanations of identification tips and handling procedures to help everyone improve their risk recognition and emergency response capabilities.
Additionally, volunteers promoted knowledge about the eight rights of financial consumers, appropriate management of financial products, personal credit protection, deposit insurance, anti-counterfeit currency, convenient payments, and account security. They introduced inclusive financial products suitable for new citizens, such as easy account opening, salary disbursement, small loans, and online services, to courier groups. They also answered questions related to card applications, usage, transfers, loans, and rights protection, offering one-on-one consultation and guidance. Through distributing promotional leaflets, interactive Q&A sessions, case analysis, and anti-fraud mnemonic explanations, the event aimed to make financial knowledge understandable, memorable, and applicable, effectively enhancing the sense of security and gain among frontline workers.
This financial knowledge promotion activity for couriers is a concrete measure by Minsheng Bank’s Shanghai Jing’an Central Branch to practice the political and people-oriented nature of financial work, focusing on the urgent needs of new city residents. Moving forward, the bank will take the 2026 “3.15” publicity week as an opportunity to further deepen the “Finance for the People” concept, extending consumer protection education into communities, campuses, parks, and various gathering places for new citizens. They will carry out regular, targeted, scenario-based, and down-to-earth financial knowledge dissemination, continuously optimize financial services for new residents, streamline channels for rights protection, and strengthen financial security defenses. With warm, powerful, and precise financial services, they aim to safeguard consumers’ legitimate rights and interests, help create a clean, safe, and orderly financial consumption environment, and contribute financial strength to high-quality local economic and social development.