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How can Target win back customers? 'Delight' them, executives say
Target executives emphasized the concept of “delighting” customers 17 times during a recent investor meeting as part of their strategy to reverse a prolonged sales slump. This focus comes amidst a series of challenges for the retailer, including declining sales, C-suite shake-ups, and efforts to regain staff and shopper trust. The company is actively implementing a turnaround plan, with leadership changes and other strategic moves.