💙 Gate Square #Gate Blue Challenge# 💙
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August 11 – 20, 2025
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Full-chain IPO Matrix Reconstruction: From Early Layout to a Blue Ocean Strategy of Continuous Revenue
Evolution of New Investment Strategies: From Early Layouts to a New Model of Continuous Returns
In the cyclical fluctuations of the cryptocurrency market, participating in new offerings has always been one of the key strategies that spans both bull and bear markets. It not only reflects users' pursuit of early dividends but also demonstrates the platform's ability to select, integrate resources, and design products comprehensively.
However, there are many pain points in the real world of IPOs, such as information asymmetry, high entry barriers, complex profit paths, and limited liquidity of funds, which discourage most users. To address these issues, a leading digital asset platform has launched a matrix of four major IPO products covering the entire "investment-interaction-holding-yield" chain, with "maximizing user value" as the core, breaking the traditional fragmentation of IPOs and creating a new paradigm of IPOs that combines low entry barriers, high efficiency, and high certainty.
This product matrix not only reshapes the path for users to participate in new listings but also builds a complete operational closed loop from traffic acquisition, user conversion to value accumulation, providing a brand new solution for user growth and project cold starts.
User Demand Restructuring for New Listing Logic
Traditional IPOs are often seen as a "game of luck" and an "information gamble," with the following issues:
Based on years of experience in new coin issuance and operation, the platform focuses on the core needs of users, centering around four major goals: ease of participation, risk diversification, clear returns, and retention-driven strategies. It has formed a product closed loop centered on Launchpad, CandyDrop, HODLer Airdrop, and Launchpool, providing new participants with a full-cycle path from "investment-interaction-holding-returns."
New Matrix "Four Major Engines": Connecting User Lifetime Value
1. CandyDrop: Lightweight Airdrop Engine
CandyDrop is an interactive airdrop platform designed to lower the participation threshold for users. By completing simple tasks (such as trading, depositing, and inviting friends), users can earn "candies" and participate in a lottery to share in the airdrop of new project tokens.
Product Value Highlights:
In past events, users shared amounts totaling nearly $60,000, demonstrating a strong project enthusiasm and conversion power.
2. HODLer Airdrop: Breaking the "hold to enjoy" model of staking and locking.
HODLer Airdrop pioneers the "no lock-up holding for airdrop" model - just hold 1 GT to receive airdrop rewards from quality projects, supporting participation in multiple projects at the same time.
Product Value Highlights:
Data performance:
The HODLer Airdrop is not only a stable source of income for users, but also a core lever for the growth of the GT ecosystem's value.
3. Launchpool: A flexible and high-yield asset appreciation channel.
Launchpool is the token staking mining platform provided by the platform, where users can earn new project token rewards by staking mainstream assets or platform tokens (such as GT, USDT, ETH, etc.).
Product Value Highlights:
Data Performance:
Launchpool has bridged the gap between medium and long-term holdings and new token earnings, becoming a user's "asset multiplier."
4. Launchpad: A value discovery tool for high-quality projects and an early ticket for users
Launchpad is an innovative token issuance platform launched by the exchange, where users can participate in the issuance of tokens for early high-quality projects through holding or subscription methods to gain early benefits.
Product Value Highlights:
Market performance: The platform's Launchpad projects have significantly outperformed the industry average in terms of subscription returns, demonstrating robust long-term performance. It has gained widespread trust and participation from global users and has gradually become a "brand endorsement platform" for the early cold starts of high-quality projects in the crypto industry.
The Underlying Logic of the New Ecology
The leading advantage of the platform's new issuance system lies not only in the number of products or the operational threshold, but more importantly in the underlying system design thinking: building a truly effective user asset growth closed loop that "introduces - converts - settles - and splits" based on platform credibility, centered on user behavior, and following product collaboration.
Platform Infrastructure Advantages: Triple Guarantees of Trust, Resources, and Efficiency
Security endorsement: Twelve years of operation without major security incidents. In the cryptocurrency industry, platform credibility is the most important underlying guarantee for users participating in primary investments. Since its establishment in 2013, the platform has maintained a record of 0 major security incidents, possesses a comprehensive risk control, compliance, and reserve fund auditing mechanism, and serves as the "trust hub" for new asset custody and fund interaction.
Traffic and Resource Advantages: A top 3 exchange globally, gathering a wealth of quality projects. As one of the top three comprehensive exchanges in terms of global traffic, this platform gathers a massive number of active users and institutional resources, making it an ideal scenario for the debut of quality projects; the value of airdrops is significantly higher than that of small and medium-sized platforms, effectively enhancing user participation enthusiasm.
The operating system is fully unified, and the product combination has seamless interaction. From user registration, task execution, participation in new asset offerings, asset collection to subsequent trading and reinvestment, the entire process requires no switching to other platforms or manual operations, greatly enhancing user participation efficiency and reinvestment motivation.
Building a "User Value Closed Loop" Product Matrix Design
The reason why the platform's new product matrix is powerful lies in the fact that different product functions vary but are mutually coordinated, collectively supporting a complete user value pathway, achieving a positive cycle from initial contact to continued participation, and then to proactive sharing.
Start from "Early Participation" —— Launchpad Launchpad is positioned as the first touchpoint for users to engage with projects, providing low-valuation, high-potential early investment opportunities through a fair and transparent subscription method. It serves as the starting point for value discovery and user acquisition.
To "Asset Appreciation and Compound Interest" — HODLer Airdrop + Launchpool Users can receive ongoing airdrop rewards through the HODLer Airdrop and further enhance their holdings' returns by staking in the Launchpool, achieving "sleeping appreciation" of their assets. This not only increases user stickiness but also promotes the long-term value circulation of the platform token (GT) and project tokens.
Final Orientation "Social Diffusion" — CandyDrop CandyDrop is the fission engine within the entire closed loop: it uses 0-threshold tasks + airdrop rewards as incentives to drive users to actively share, invite, and convert new users, serving as an important channel for the platform to cold start new projects and acquire new traffic.
This mechanism provides every participating node with intrinsic motivation to transition to the next stage, creating a positive ecological flywheel of "new user influx - asset accumulation - community fission."
Conclusion: Seize the Opportunity and Position for the Next Crypto Boom
Looking at the current cryptocurrency market, with the market warming up and new public chains and narratives continuously emerging, "early awareness + rapid participation" is becoming the core strategy for users to obtain excess returns. Relying on a safe and robust trading system, rich first-line project resources, and an array of new product offerings, this platform has created a closed loop for users that not only allows them to "seize opportunities" but also to "lock in profits," optimizing the new product experience and ensuring that the early dividends of quality projects truly return to users.
The currently popular new star project Puffverse (PFVS) has launched on a certain platform's Launchpad. As a new narrative representative of the integration of Web3 games and virtual worlds, Puffverse has vast growth potential and a strong community foundation. The project has received support from multiple top-tier institutions and plans to build a cross-platform, highly immersive metaverse entertainment world. Don’t miss the valuable opportunity to participate in the early stages; join the new project platform now to seize the initiative and layout the future.