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The new role of Web3 founders: from technical experts to community leaders
The Evolution of the Founder’s Role in Web3 Projects and New Trends in Community Building
In the Web3 world, the role of the founder is undergoing a profound transformation. From purely being a technical expert to becoming a comprehensive project spokesperson, founders not only need to be proficient in technology but also possess excellent market insight and communication skills. This shift reflects that the core elements of success for Web3 projects are leaning towards community building and user experience.
From Technology to Communication: The Evolution of the Founder Role
Early Web3 project founders are often known for their technical prowess. Taking Gavin Wood, the founder of Polkadot, as an example, he not only has profound technical expertise but also demonstrates exceptional market insight and communication skills. Wood successfully transformed complex technical concepts into an easily understandable user experience, quickly attracting the attention of a large number of users and investors.
However, as the focus of competition in the Web3 space shifts from technical narratives to large-scale commercial implementation, the new generation of founders faces more challenges. They need to accurately grasp market trends and user demands beyond just technical capabilities, and effectively communicate with various stakeholders. The role of founders is gradually evolving into that of cultural symbols for projects and community cohesion.
New Paradigm of Community Building
Berachain: From NFT to Blockchain Network
The development trajectory of Berachain showcases a unique transition from the NFT community to a blockchain network. Co-founder Smokey initially started with the idea of creating 100 cannabis-consuming bear NFTs, attracting significant attention through a unique Rebase mechanism. This approach not only gathered a group of highly skilled and communicative individuals but also laid the foundation for the development of subsequent blockchain projects.
Monad: Building a "Religious" Community
Keone Hon, the founder of Monad, has pioneered a new paradigm in Web3 project community building with his commitment to decentralization and the introduction of Meme culture. By organizing various creative activities, Monad has stimulated the creativity and engagement of community members, creating a unique community atmosphere. This approach not only gives users a sense of participation and identity but also allows each member to feel their value and importance.
Morph: A Pioneer in Consumer Application Field
Cecilia Hsueh, the CEO of Morph, showcases the multifaceted nature of Web3 founders in the new era. As the only female CEO in the L2 space, Cecilia has built a friendly and approachable community culture through frequent social media interactions and participation in offline events. She emphasizes that technology should be "useful," focusing on helping users recognize the value of technology first, and then encouraging them to actively try it out and genuinely embrace it.
Conclusion
The new generation of Web3 founders is redefining the key factors for project success. They not only need to be proficient in technology but also excel in communication, marketing, and community building. By fostering a strong community culture and user experience, these founders are leading Web3 projects towards broader application prospects. In the future, we have reason to look forward to how this new type of leadership will further drive the development of the Web3 revolution.